grab a sip of sip in Boots!
We’ve been busy sampling sip in Boots’ flagship stores during March and April. The campaign will continue in May and June, when sip is launched in a further 42 Boots London stores.
We worked closely with Powergirls to devise in-store activity that would raise consumer awareness and increase sales. It’s important for us to communicate the key beauty benefits of sip to you, our consumers, and to explain more about the natural ingredients we use. Plus we love getting to meet you!
Initial feedback has seen sip become a popular drink option as part of the Boots ‘Meal Deal’, with mango and elderflower proving to be the most popular flavours.
So look out for us in your local Boots store and be sure to let us know what you think
sip happy!
